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Why Do You Need to Dominate Your Profession on LinkedIn Search?

Because you still can! 

Unlike Google, Bing, and Yahoo, who have algorithms that weigh keyword density,
relevance, links, and SENIORITY (that’s right – if you have had dominance for a keyword for years, it’s darn hard for anyone tobump you from it) LinkedIn is still relatively virgin territory.

For business owners in the more popular competitive fields it is virtually impossible to beg, steal, or borrow a top page one ranking on Google. The smart larger firms started optimizing for SEO ages ago.  They hire rooms full of people in Bangalore or Shanghai to sit around for $2.20 a day and stuff keywords into content, Meta tags, Meta descriptions, photo titles,pop-ups, dropdowns, and URL’s.

LinkedIn is still doable, and it’s more than just keyword stuffing.  If you research the appropriate words to compete with, and integrate them into valuable content it does not detract from the integrity of your profile.  For several of my clients I have been able to get keywords like “real estate – 95131” ranked not just on the first page, but NUMBER ONE, on LinkedIn: The fastest growing search medium for professional services.  Check it out at http://bayintegratedmarketing.com

I would also invite you to check out my small business blog (great tips) at: https://bayintegratedmarketing.wordpress.com

 

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I dare you to watch this without crying at least a few tears of joy!!!

 

Mount Everest avalanche leaves at least 12 Nepalese climbers dead

Three others injured and seven missing after avalanche caught work party as they prepared route for fee-paying western climbers
Everest base camp, with Buddhist prayer flags in the foreground

Everest base camp, with Buddhist prayer flags in the foreground. Police officials said the group was 25-strong and only three had so far been rescued from the mountain. Photograph: Laurence Tan/Reuters

An avalanche on Mount Everest early on Friday has killed at least 12 local climbers and left several others injured in what is likely to prove one of the most lethal accidents in recent history on the world’s highest peak.

Officials said 12 bodies had so far been recovered and ferried to base camp, while a further three injured climbers were being taken to Kathmandu. As many as four climbers are still thought to be missing.

An injured survivor told his relatives that the path up the mountain was unstable just before the avalanche. As soon as the avalanche hit, rescuers and climbers rushed to help.

Reports suggest a massive avalanche low on the 29,000ft (8,848m) mountain caught a work party of local sherpas as they prepared the classic South Col route – followed by the peak’s first ascensionists in 1953 – for fee-paying western climbers.

Sherpa guides had gone early in the morning to fix the ropes which will guide and safeguard hundreds of climbers, when the avalanche hit them. Reports said the accident had occurred between base camp and Camp 1 in the chaotic and extremely dangerous ice fall. The ice fall is composed of a steep glacier which fractures as it slides over cliffs, forming massive crevasses, and sherpas have to find and maintain a new route through every year.

Tourism ministry spokesman Mohan Krishna Sapkota said the climbers were all Nepalese and were preparing the route to the summit ahead of the summer climbing season which kicks off later this month.

“The sherpa guides were carrying up equipment and other necessities for climbers, when the disaster happened,” Sapkota said.

Base camp is currently crowded as peak climbing season on Everest approaches. A weather window in May allows the greatest chance of success on the mountain.

In recent years there has been growing controversy over the pay, conditions and safety of the local men hired for the risky job of securing the route on the mountain to allow largely western climbers on commercial expeditions charging up to $50,000 (£30,000) to reach the upper slopes of the mountain in relative security.

The Kathmandu-based climbing company Himalayan Climbing GuidesNepal confirmed that two of its guides were among the dead and four were missing.

“Six climbing guides from our company were taking up tents and supplies … two have been found dead and rescue teams are searching for the remaining four,” manager Umid Bhandari told AFP.

Eight people died on Everest last year, including one of the best-known and experienced local sherpa guides who was killed in the ice fall.

The accident will once again raise fears that the mountain is too crowded. Nepalese authorities have introduced a series of measures to reduce the number of climbers on the peak.

Last year more than 500 climbers reached the summit of Everest. On 19 May around 150 climbed the last 915m to the peak within hours of each other, causing lengthy delays as mountaineers queued to descend or ascend harder sections.

Officials have cut mountaineering fees for many other peaks while requiring each climber scaling Everest to bring back 8kg (17.6lbs) of rubbish in an attempt to clean up the “roof of the world”.

Last year officials floated the idea of installing a ladder on the famous Hillary Step, a crucial stretch of technical climbing at nearly 8,840m (29,000ft) on Everest, named after its first climber, Sir Edmund Hillary.

Though such innovations are anathema to many purist climbers, some sherpas welcome them. Entire communities in the otherwise poor Khumbu region of Nepal depend on the mountaineering industry for their livelihoods.

Relations between international climbers and sherpa guides working on the mountain are not always good. Authorities have also stationed soldiers and police at Everest base camp following a brawl between commercial climbers and Nepalese guides last year.

 

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Microsoft Abandons Windows 8.1: Take Immediate Action Or Be Cut Off Like Windows XP

P Photo/RichaHit: Windows XP (2001)

Microsoft MSFT +0.43% has been on a roll lately. Office for iOS (and soon Android), free Windows licenses for small devices, universal Windows and Windows Phone apps, Siri rival Cortana, even a promise to eventually return the start menu before Windows 9. But when it comes to Windows 8, it seems the company has a permanently loaded pistol aimed squarely at its feet.

So it fits that just one week on from the launch of ‘Windows 8.1 Update 1’ (the smart upgrade mouse and keyboard users have long awaited) stupidity would strike once again.

“Windows 8.1 Update is a cumulative update to Windows 8.1,” said Microsoft Senior Product Marketing Manager Ben Hunter in an apparently innocuous blog post aimed at IT professionals. Then came the clanger: “It also becomes the new servicing baseline for Windows 8.1, so next month’s security updates (on May 13th, the next ‘Patch Tuesday’) will be dependent on Windows 8.1 Update.”

In English: Windows 8.1 will no longer receive security updates after 13 May. This is your 4 week countdown warning.

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For many it is no big deal. Just update and be quick about it. But for anyone who chooses not to install every Microsoft update the moment it appears, like mainstream users or – let me think – most businesses around the world… it is another matter entirely.

So come 13 May Microsoft will issue security patches that detail flaws they are fixing and those flaws will be left unpatched for all Windows 8.1 users. A nightmare scenario. It is also the same scenario Windows XP users now face after Microsoft cut off security updates this month, a generous 13 years after its initial release. Come 13 May Windows 8.1 will be 8 months old.

An argument could be made that Microsoft is merely determined to keep all its users up to date. That argument is somewhat undermined by the fact users still on Windows 8 will keep receiving security patches until January 2016.

Furthermore Microsoft’s decision has terrible timing. It is announced against the backdrop of Heartbleed, a security bug which this month exposed user details on 17% of the world’s supposedly secure web servers. Heartbleed has hit headlines around the globe and made users paranoid about security. Microsoft could not see it coming, but in refusing to give Windows 8.1 users more time in its wake the company looks antagonistic.

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It gets worse because Microsoft recognises Windows 8.1 Update 1 has problems. In a TechNet post Senior Microsoft Consultant Steve Thomas confirms there is “an issue regarding Windows 8.1 Update preventing interaction with WSUS 3.2 over SSL connections” and until it is fixed the deployment of Update 1 will be suspended to affected machines.

For affected users who have already downloaded Windows 8.1 Update 1 Thomas says “we recommend that you suspend deployment of this update in your organization until we release the update that resolves this issue.”

Yes, Microsoft faces a race against time entirely of its own making. It is a no win situation. Even if Microsoft issues a fix before 13 May every day spent is a day less for administrators to check for compatibility issues and apply Update 1 across all their Windows 8.1 machines.

And yet perhaps the most frustrating aspect to all of this is Windows 8.1 Update 1 is a great update. In fact it is arguably the best and most important update Windows 8 has received.

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Amongst other things Update 1 intelligently boots users without touchscreens to the desktop by default and uses desktop apps by default, it reduces the sensitivity of hot corners, highlights newly installed apps and dramatically improves the Modern UI for keyboard and mouse users. It also cuts its install size in half (from 32GB to 16GB) on SSDs, runs faster on slower hardware and drops minimum memory requirements from 2GB to 1GB of RAM. The end result is a darn good operating system.

Cynics will quite rightly point out it is the OS which Microsoft should have released from day one, but nevertheless Windows 8 is now starting to realise the company’s lofty ambitions.

All of which has probably come too late. Love or loathe Windows 8, it has been a sales flop. It changed too much too soon, alienated large numbers of users and ever since Microsoft has fought to restore confidence. Windows 8.1 Update 1 looked to be the incarnation to do it, but in needlessly condemning Windows 8.1 to the same fate as 13 year old Windows XP it has all but confirmed its latest OS will never be remembered with the same fondness.

 

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